Workshop: Essential Tools for Music Artists

It’s a musician’s job to make music. However, outside of creating music, there are tools that they should be using in order to strengthen their brand. This session will discuss 10 of those tools including bios, one sheets, electronic press kits (EPKs), and more. While this presentation is geared toward newer musicians, it is also appropriate for more experienced musicians who are interested in learning how to brand themselves.

About Amber Epps

Writing her first song in sixth grade detention, Dr. HollyHood has gone on to become one of the most well-known and respected female MC’s in the city. Although she spent most of her time over the last several years producing hip hop events such as PMS (Promoting My Sisters) all-women showcase, the Pittsburgh Underground Music Awards, and the Beats and Bars (hip hop) segment of the Three Rivers Arts Festival, Holly has also opened for a number of national acts including Rakim, KRS-One, GZA (Wu-Tang), Ja Rule, and SugarHill Gang.

In 2018, she was a recipient of Pittsburgh Magazine’s 40 Under 40 Award. Besides having her hands in many aspects of Pittsburgh’s hip hop community, HollyHood has completed five college degrees, including two Master’s degrees, and two doctorates. Her album, YellowJacket, was released in February of this year and can be found on all streaming platforms.